I feel as franchisor of Musical Minis I have a duty to be honest with prospective franchisees and make sure they are realistic about the business they are hoping to buy into.
Prospective Musical Minis franchisees need to be aware that it is not only the classes they need to learn how to run but they also need to run a business. Some people just can't cope with being self employed and are much better as employees. Others can be mentored and although running a business is difficult for them, with guidance they will be fine after a while.
After 15 years of franchising I do think I can ascertain fairly early on when meeting a prospective franchisee if I feel they can run a Musical Minis franchise successfully. I also take note of comments existing franchisees say when a prospective franchisee visits them - they are keen to expand the network but only with suitable people.
I was sad to learn today that a prospective franchise I had declined, who was then accepted by another pre school music franchise, now has her franchise up for sale. It is hard to know who to blame, the franchisor or the franchisee. I knew the franchisee would seek another franchise to join and I knew another franchisor would accept her money!
Before I accept a new franchisee I insist they visit an existing class to make sure Musical Minis is the right franchise for them. Alarm bells always ring if:
- the prospective franchisee isn't interested in the programme,
- thinks it's very simple and easy to run so isn't at all concerned,
- think they've understood everything so don't need to stay for the complete class.
After the application form has been completed I can get a better feel for the franchisees' suitability. References often will give a glowing report, they have been chosen by the applicant so will act on their behalf. It is important to read between the lines and raise any doubts I have with the referees and hear their replies.
I have telephone conversations with applicants and during these can raise any concerns I have. Often the prospective franchisee will agree with me and we can discuss how I can mentor them and help them with the parts of the business that could be problematic for them. If we work together and they're prepared to accept help and guidance the success of their franchise will increase. Sometimes it's very clear that the applicant feels everything is fine but really doesn't understand the business side at all. I have had one applicant who signed a draft contract and returned it with a cheque. It would have been really easy to pay in the cheque but I knew the applicant had no business sense and had no understanding of what she had done. It would have felt unethical to take the money when I didn't think the business could succeed as the prospective franchisee was too naive. I thought other franchisors would sign her up - unfortunately this was the case.
I am really keen to ascertain that an applicant really does understand what they are committing to in respect of the business before the Contract is drawn up. I feel it's unfair to take someones money if the business side of the franchise is something they are not suited to.
If you feel a Musical Minis franchise may be suitable for you please click here and enter your details to download an information pack. I'm happy to talk the franchise over with enquirers and rest assured I will tell you honestly where I feel your strengths and weaknesses lie. If I don't feel the franchise is right for you I will let you know. If both I and you feel it is suitable there are just 5 easy steps to become a Musical Minis franchisee.